The Team

Lilla O’Connor-Varga
Founder / Managing Partner

Lilla has over 15 years experience in marketing in the UK, product development from a range of disciplines as diverse as education, scientific publishing, to FTSE 100 multinationals and well known in the UK wine industry with her achievements in Hungarian wine.

Zsuzsa Toronyi
Managing Partner

Zsuzsa is a seasoned wine marketer, wine educator, also a qualified oenologist. She worked in the wine trade in Hungary as wine buyer and owned the largest WSET school before moving to London, where she headed up the European marketing communications team for a major multinational conglomerate.

OUR EXPERTS

Elizabeth Gabay MW
Wine communication and marketing

Elizabeth has been in the wine trade since 1986. She became a Master of Wine in 1998 and moved to south-eastern France in 2002, and now, based between Provence and Liguria. She also works extensively with the wines of Hungary. Elizabeth is interested in indigenous varieties.

Peter Mccombie MW
UK wine trade

Peter McCombie is a New Zealand-born, English resident Master of Wine, based in London. For over 30 years, as a Master of Wine, consultant, speaker, educator, trainer, writer and judge, Peter has enjoyed promoting the wonderful world of wine, always with the aim to inspire, to clarify, to give confidence and to help people discover their own tastes and palate. Peter has fulfilled senior positions in the UK wine trade for over 25 years. He is a Co-Chairman of the International Wine Challenge and judge wine competitions all around the world.

Caroline Gilby MW
Wine development and technical support

Caroline Gilby MW is a freelance writer and consultant, specialising in Central and Eastern Europe. Prior to her career as a writer, Caroline spent seven years as a senior wine buyer at Augustus Barnet off-licences, where she became the first major buyer to import Hungarian wines to the UK.